It is essential to realize that when dealing with a monopoly, firms tend to not only seek out monopoly options but also attempt to create environments in which monopolistic behavior can be exercised (Birkland, 2005). One cannot deny the fact that organizations and firms who engage in this search for opportunities to develop and take advantage of environments where monopoly can be exercised contribute to the creation of an environment in which significant barriers to entry can take form and the only element that contributes to the erosion of these barriers to entry is technological innovation.
Organizations and firms are generally put at a risk with regard to their monopolistic hold where technological innovation is concerned. In the example presented earlier in the paper, it was observed that while the actions of the justice system were responsible for the initial breaking down of AT&T’s monopolistic hold over the telephone communication market, subsequent losses in the monopolistic hold in long distance communication were suffered as a result of technological innovations in the subject field (Flat World Knowledge, 2009). Similar examples can be found in numerous other cases. Another prime example in this regard is the replacement of the peoples’ reliability on the US Postal Service with other postal services such as UPS, Federal Express, etc. It is evident that in cases where a second party manages to come forth with a product mix that exceeds that offered by the firm in possession of the monopolistic control, there is hardly any obstacle remaining in the breaking down of the monopolistic control of the former firm.
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